Waterless Beauty & Skincare

Our founders - Dr Mariano and Loredana Spiezia - moved to the UK in 1998 and revolutionised beauty in Britian, by starting the first ever 100% organic, waterless skincare brand in the country.

Why Waterless?

We believe in oil based skincare is not just out of personal preference, but because evidence proves it's a much more effective approach to healthy, clean, radiant skin as well as being more sustainable.
Here’s why:

•  Avoiding water in our ingredients means no need of preservatives and/or synthetics (that would otherwise be absorbed by your skin & the earth)
•  Waterless means much more concentrated and pure products. Why dilute nature?
• Less IS more; waterless skincare is used much more sparingly than water-based – did you know most common creams are made of 90% water?
• By avoiding the use of water we are helping conserve this precious resource.
• Oils, in contrast to water, have the ability to capture and store the goodness of botanical ingredients. These for the base of all our skincare ranges. 

While it's true that our bodies need water, skincare products do not. The skin is impermeable, meaning it cannot absorb water – the main ingredient in most skincare.

Our water free formulas mimic the composition of the skin’s natural sebum, allowing each ingredient to work on and with the skin, and resulting in highly effective and quickly absorbed products.

Unlike water based creams and lotions, oil-based beauty products require no synthetic/chemical additives or preservatives. And despite the common misconception that oil-based products shouldn't be used on oily skin, they can in fact help to regulate & balance the overproduction of oil.

Our raw ingredients - flowers, herbs, stems and roots - are infused in cold pressed oils - olive, jojoba, coconut - for over a month, before being pressed and filtered by hand. The final touch is the addition of essential oils or beeswax, nothing else.